Why Blogging is Good For Your Business

Blog for business, business blogging, Your Content Write, why blog?,

So, you have an amazing site… Great, well done you.

You may also post regular sales messages through your own social media channels.

In fact, there are a myriad of sales options out there, designed to show your clients that one irresistible offer that will make a huge difference to their lives and to your bottom line.

So why introduce blogging into the mix? What purpose does it serve?

I’d like to start by stating the obvious… Your clients are people.

Let’s think about that for a second. Whether they are the CEO of a major corporation, the owner of a chip shop or a single parent struggling to make ends meet, they all share that one common quality.

As ‘people’, they will base their relationships on perception, trust and familiarity. This works not only in their personal lives but also transcends into their purchases too.

Remember, your website is a sales platform pure and simple. It is the showroom for what you have to offer to satisfy your clients desires.

Trouble is, yours is not the only website out there, and the chances are you are not the only one offering the same product or service.

Having a blog takes you out of the rat race, in which thousands of businesses are standing on their own little patch of land screaming:

“Buy from me… Buy from me… BUY FROM ME!!”

When you have a blog, the clients come to you. They seek you out – Why?

Let’s look at the stats. Then I’ll help you understand why those impressive figures are entirely logical:

Firstly, the blog is NOT a direct sales tool and (barring a few minor exceptions), should never be used as one. It’s there to build a relationship between you and your clients:

You wouldn’t walk up to an attractive lady or gentleman at work and suggest marriage and children over the water cooler (I hope).
You’d get to know them and they choose to get to know you (based on their initial perception). You might even offer them a small gift in the form of a FREE refreshing cup of water.
When your relationship has reached a certain level of familiarity and trust, you can take your communication to a new venue (coffee shop or restaurant) then move on from there.
After a few restaurant dates, your level of commitment may move to the next level, perhaps eventually leading to marriage.
Heavy couple of days eh?

So, when designing a blog think initially about what it is that your clients want to see. Be aware that they are constantly barraged by numerous metaphorical marriage proposals which they automatically ignore.

Look for initial opportunities to serve your clients for free, offering them content that they really want (the chat and cup of water at the water cooler).

Make your blogs regular. This sets you up as the resident and reliable expert in their mind’s eye.

Encourage those who can’t get enough of your content to sign up to your mailing list (taking them away from that water cooler and into a coffee shop to offer them something of more value for free. The metaphorical cup of coffee).

Once they are on your mailing list:

They already know and trust you.
They are comfortably familiar with your brand.
They WANT to buy from you.

Now your free content can point towards a bigger offering, whilst still adding value.

If you follow this, then more than likely you will begin to receive comments and emails from potential clients who have loved your free content and are eager to purchase your bigger offering.

On the subject of what specifically to put into your blogs, this will be covered in a future post. I will say for now though, that my rule of thumb is the same as it is with social media:

Your content has to either inspire, educate or entertain (or a combination). If it does none of those then it is a waste of a post.

There should be some sort of call to action (To like a Facebook page or join a mailing list perhaps).

And I know this was mentioned earlier but beyond the branding, your blog should not be a blatant self-promoting sales document.

Remember you want your clients to WANT to buy from you not ignore you.

Good luck with your blogging. Comments and questions welcome below, as always.

Till next time…

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by Paul@contentwrite

Why Optimizing your FAQ Page Could Be One of Your Smartest Moves.

All, Rank High on Google

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It’s your FAQ page. Many people put them up because… well because everyone else does. But beyond serving your clients with some blatantly obvious answers to things that are mostly covered in your site, what other use does it have?

I can’t even begin to describe… Actually, I can and that’s what the focus of this blog is. So, let’s dive right in.

Let’s look at the basics from a user perspective, then delve into the SEO possibilities that will help your website rank high on Google.

Assuming you are on first name terms with your customer avatar, you will have a site that addresses the majority of your users and presents them with the information that they want, in order for you to make conversions and sales.

That’s all great, but what of your potential clients (The ones who are frantically typing away on Google, hoping and praying for the solutions that you have for their burning wants)? They will have specific questions, phrased in a way that is unique to them and similarly use unique associated keywords.

Wouldn’t it be nice to rank for those specific questions and have the answers ready-made?

That was rhetorical.

Welcome to your new and improved FAQ page…

Below follows a few tips and tricks on optimizing your FAQ page so Google, your customers and you are smiling so much you’d think you all slept with hangers in your mouths.

Your website is there because you want the user to perform an action (join a mailing list, buy a product etc). Your FAQ page is no exception. Treat it like a sales page, treat it with the same love and dedication as you would your home page. No more bland and vanilla yes / no answers to unoriginal questions. Make each of your answers enticing – compelling the user to want to take an action. Think of each answer as something you could see on the Google SERP (Search Engine Results Page) and want to click through to a website.

Start out with your generic questions then hop onto Google and start to think about how each question could be reworded to match what Google would recognise as a natural link to your service. This does not have to be guesswork. Start to type a question into Google and loads of options will populate below before you have finished typing. These options are not made up, they are there because Google recognise those terms as ones that are frequently put into the search bar. By replicating the appropriate ones (by clicking through and see where they lead), you are answering the specific questions that your potential clients have and you are using the keywords that Google already know and recognise as being related your product or service.

Take the Following Example:

Imagine you run a parcel delivery service. Think of the most basic question that a user might ask like, ‘When will my delivery arrive?’

Before you have finished typing the word ‘delivery’ Google will already predict what you might want, based on frequent searches. You’ll see those populated below your search.

Click on one and see where it leads. You’ll probably find companies that offer the same service (or similar) to you.

Because the FAQ page is often ignored as a lead generation page you’ll find it easier to rank as the competition is far less.

Include links on your FAQ page and calls to action that are relevant to your customer’s specific questions.

Don’t assume your text has always answered your user’s questions. Offer them an alternative option for a more in-depth answer (could be a phone call or an email). Let’s face it many people leave FAQ pages, frustrated because they didn’t get the answer they want. By offering them the option to get the exact answer that they want, then the chances of them using you to fulfil their desires are greatly increased as they now know you actually care about serving their wants.

Lastly, as discussed on previous posts – look at the keywords that you want your FAQ page to rank for on Google for and make sure they are not in competition with keywords in the rest of your site (Every page has a specific purpose and Google will not rank two pages from the same site on the first page).

I Hope you enjoyed this. If you want to be kept informed on future blog posts please subscribe and like our Facebook page:

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Questions and comments are always welcome in the space below.

Till next time…

by Paul@contentwrite

How to Write Web Content Like Apple.

All, Content Writing

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With the launch of the new Apple iPhone X, Your Content Write thought it might be fun to investigate exactly what makes Apple web content so irresistible.

So, if you want to be able to write content like Apple and make your products and services sound as enticing as the iPhone X, then read on.

Once you log onto https://www.apple.com/uk/iphone-x/ you are presented with a graphic (a huge ‘X’) which magically transforms itself into a phone as you scroll down.

One might say, you are greeted with a concept of the future, and since the user has to scroll down to complete the transformation into a phone, it is a vision of the future that the user can now hold.

This is very empowering and thrills the reader enough to want to read on.

For those familiar with marketing and sales, you will know that creating an excitement or buzz around a product or service, before the reader has even looked further into it is essential if you want to take your potential customers down a sales funnel and convert them into long term fans.

Having seen this graphic, the words that Apple use must live up to the Graphic and nurture those subliminal concepts. See Below:

The next section starts with an <H> tag title ‘iPhone X’ making it easier for Google to read and understand what the web page will be all about.

In the 53 words that follow (before the next graphic), iPhone is mentioned three times and iPhone X twice. Throughout the page the keyword iPhone X is mentioned 18 times.

The text in this section contains language that is both inspiring and emotive and builds upon the established graphic as a true taste for the future.

Apple speak of their ‘vision’, creating a sense that this amazing piece of Tec has been worked on for many years and now their ‘vision’ is finally a reality.

This gives it an unique ‘sought after’ quality, helping the reader along the path to owning this little slice of heaven.

Right from the gate Apple speak of their device being:

‘…so immersive that the device itself disappears into the experience.’

This is essential… Let’s face it, a phone is a phone. You text, make calls, take pictures, record movies and play games (My grandma would be turning in her grave shouting ‘No. You make calls. End Of!’)

So, instead of selling a phone Apple are instead selling a dream, a vision for the future, a chance to escape the normal hum drum of daily existence.

Apple are selling what the user wants not needs. A drill salesman by comparison does not sell drills, he sells holes in walls i.e. The end result.

So, instead of selling a phone with a few upgrades, they sell the dream (the customer buys the phone as the natural transport to that dreams reality).

Let’s look at the keywords that stick in the mind from a user’s point of view:

Vision (Mentioned twice), create, immersive, experience and intelligent.

These words are lovingly wrapped around the words iPhone and iPhone X, with the closing line:

‘Say hello to the future.’

It even uses alliteration to heighten the readers experience with:

The device itself disappears into the experience.

There is then another graphic, followed by another paragraph. None of the paragraphs are long (The next being just 23 words) and are all centred around fulfilling a promise for the taste of tomorrow.

Throughout the whole page we are taken on a journey to experience the wonderment of what could be (subtly upselling Apple accessories and Apple Music on the way) which, if you have made it to the bottom, (resisting the temptation to click the buy button) then you are starkly presented with the call to action that Apple want you to take:

Buy an iPhone X now!

Apple know that if you have resisted clicking that buy button, but have read to the bottom, you are clearly interested in the product but perhaps money is an issue. It then offers monthly payment plans and even a chance to trade in your old phone for cash.

The complete sales funnel displayed on one page (I love it).

One thing I found quite clever on this page was its wider reach in relation to audience type:

At every stage people are offered the opportunity to learn more about the technical aspect of the phone with a simple inbound link (which is a brownie point for SEO and reduces the bounce rate).

One thing that Apple did NOT do was to include the technical know how and jargon in with the text on the front page. That’s because they know that not everyone is interested in that and it would interfere with the user experience as they make their way down the page.

That would be the same as an illusionist explaining the secrets behind a magic trick as he / she performs it for the first time on stage – all the viewer excitement and wonder is lost and you are left with nothing more than a how-to guide, which may be only mildly interesting at best.

I Hope you enjoyed this. If you want to be kept informed on future blog posts please subscribe and like our Facebook page:

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Questions and comments are always welcome in the space below.

Till next time…

by Paul@contentwrite

How to Write Content that Google and Your Customers will Love (Part 2)

All, Content Writing, Rank High on Google

SEO, your content write, rank on the first page of google, content writing.

All righty then…

This is a follow on from my previous post (hence part 2) If you missed that one, please refer to my previous blog.

All caught up?

Good.

When I write content for my clients I do it in two stages:

1. I create an amazing piece of prose that will educate, inspire or entertain (hopefully all three depending on the subject matter of the text). When doing this I pay absolutely no attention to keywords, Google or any of the other search engines out there. My first and most important task is to communicate an idea that will lead to a call to action.

2. After stage one is complete I then look in great detail at the purpose of the page. I want my clients to rank on Google so I try to make the purpose as specific as possible. I am trying to make this as niche as possible thereby making it easier for Google to present the page to the right people.

Generalized Phrases should be avoided as much as possible. Remember Google is not as clever as you (yet) so work has to be done to make the search engine crawler’s job easy.

As an example, if a car dealership wants to rank high for the keyword ‘Cars’ they will find it:

a. Very expensive if they are paying for it.
b. Extremely competitive if they are wanting to appear on the first page.

With such a general term Google has to cast a wide net in the hope that the information you are looking for is on that page.

Typically, you may find:

A few local car dealerships near to where the user is, information on Disney’s Cars, Magazine listings on the top performing cars, Newsworthy items that include cars and a few YouTube videos that have cars in them.

‘Cars for sale’ or ‘Cars for sale in Jarrow’ on the other hand is a lot more specific and helps Google recognise exactly what your page will be about.

How to write Content that Google and Your Customers Will Simply Love (Part 1).

All, Content Writing, Rank High on Google

Web Content Writing, your content write, seo, rank high on google, increase sales by supercharging your web content

Do you want Google to love your website as much as you do?

Do you want to increase your chances of ranking on the first page, when a prospective client searches for your product or service online?

That was rhetorical, by the way. I’m assuming that’s why we’re all here.

There’s something I tell my clients quite a bit and that is…

“Think like Google.”

The top techies at Google have the opposite goal. They are trying to make their algorithms so clever that eventually it (Google) will be able to think like a human, thereby producing an exact match for whatever search query you type (or speak) into the search engine.

But they’re not there yet, so for the moment we have to come down to their level and understand what makes Google recognise and rank one web page over another for the same search query.

Now, in future blogs we’ll be tipping our toes into the fascinating world of search engine optimization (SEO), then diving right in. For now, we’re going to look at the most important element and that is, your content.

You may have heard the phrase bandied around “Content is King.” That’s true because it serves two very important purposes:

It helps Google (and other search engines) understand what you do and therefore where you should rank.
It communicates an idea to your readers (hopefully) in a way that will inspire them to perform a desired action. That could be to buy a product or subscribe to a mailing list.

With me so far? Good.

By far, the most important element in the above is number two. You are less likely to rank high if your content alienates your readers. Google looks at popularity as well as readability and purpose when ranking a web page. If people are not engaging with your site it will be seen as not fit for purpose.

I want you to look at each page in your current website if you have one (or if not, start your initial design now). Pen and paper in hand, write down the web page title and next to that write what the purpose of that page is.

After you have done that, realise that you have probably been very general in your description and that description could probably apply to a million other websites. Do it again and be very specific:

Write down in as much detail as you can what the purpose of YOUR web page is.

What we are creating here is a niche. With a niche comes a certain set of keywords that will clearly define your niche (we’ll go into that in a little bit).

Now look at your content on each page and answer the following question with a yes/no:

Does this web page cover EVERYTHING your user would want to know (Not YOU, your user) when reading this page with no questions left unanswered?

If you answered yes to the above then make sure.

With no leading statements ask a target group to read your page and come up with questions. Have them communicate their understanding of the page. You might also ask the user how the page makes them feel and if they are inspired to perform your call to action in the page?

It’s handy if your target group are not friends and family but a small section of people who ‘should’ be likely to want to part with their hard-earned cash to purchase what it is that you have to offer.

Doing this on social media (which we’ll go into in a future post) can be very useful. If people feel like they have helped you then they are more likely to feel a sense of ownership and be engaged with what you have to offer.

Once you have these results then back to the drawing board you go, to re-write your page (Or congratulate yourself on being a content writing genius).

If you answered ‘no’ to the above then rewrite your web page, answering your own questions then follow the steps above.

If you need help with the actual content then please see my previous post:

https://yourcontentwrite.com/how-to-write-stunning-web-pages/

Ok, by this point we have a website that engages your potential client base. That’s great. Well done you.

If it is important for you to rank high on Google too (it isn’t always important, which will be explored in a future post) then jump into stage two.

Stage 2

Earlier you heard me speak briefly of keywords. They are important, but not as important as many people would have you believe.

John Mueller of Google stated in 2014. –

“keyword density, in general, is something I wouldn’t focus on. Search engines have kind of moved on from there.”

My advice is:

Definitely include keywords and synonyms but don’t overdo it and above all make it sound natural.
Once done, test it with your target group. Offer them something free for their assistance and get them signed up to a mailing list or a Facebook group. They will do some of your marketing for you in referrals.

There is more to ranking high on Google. This will be continued in my next blog post:

How to write Content that Google and your Customers will simply love (part 2).

I Hope you enjoyed this. If you want to be kept informed on future blog posts please subscribe and like our Facebook page:

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by Paul@contentwrite

How to Write Stunning Web Pages.

All, Content Writing

your content write advice on how to write web content.

As a passionate and dedicated business owner you could probably write loads about your company.

You may create vast quantities of content that show off your various skills, qualifications and your experience. You might then go to highlight all your USP’s and your existing client base to instil confidence into your reader.

Nice idea, but unfortunately that doesn’t work for Google or for your customers. Let’s explore why.

This blog post will cover five of the basic techniques you should be including in your web content.

Define your customer.

You want to communicate an idea to someone it’s probably useful that you understand who they are so you can speak in a language that will inform, possibly entertain and definitely inspire them to hit that buy button or subscribe to your mailing list.

I’ll go into the customer avatar in more depth in a future blog but for now try to identify your customer by basic demographics (age, sex, location, income level) and then look more in depth.

I like to put myself in the mind of the customer and do a basic personality test on their behalf. There are quite a few useful ones online. A simple Google search will highlight which works best for you.

Write for your customer, not yourself.

So many people use their website to show off their relevant skills. Whilst it’s important that the customer needs to feel confident that you can do the job, remember they have already logged onto your site because they are looking for what it is that you have to offer.

If they have to make their way through reams of text to find what they are looking for they’ll simply click off – increasing your bounce rate and decreasing your conversion rate.

So, the key here is show the customer what they want to see and try not to bog them down in loads of technical jargon. Richard Branson attributes much of his success in the fact that he keeps his content simple and easy to understand.

Get to know your personal pronouns and avoid the passive tense.

If you are talking with your clients make them feel like they are part of the conversation. Don’t be afraid to use the word ‘you’ or ‘your’ in your copy:

The Teddy bears are produced and delivered within 24 hours.

will never sound as good as:

Your delectable teddy bears will be ready and shipped out to you within 24 hours.

Avoid needless repetition.

The key word here is ‘needless’. It may be necessary to repeat an idea or a subscribe / buy it now option but don’t overuse it. Studies have concluded that this comes across as needy and desperate.

Use short sentences and paragraphs.

Try to keep to four sentences per paragraph as a general rule.

I could write volumes on how to create stunning web content (and will in future posts) but to begin with I think that’s enough to be going on with.

My next blog will be how to craft your content so that it ranks high on Google.

Hope you enjoyed this. If you want to be kept informed on future blog posts please subscribe and like our Facebook page:

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by Paul@contentwrite

What is Google Hummingbird and How Can it Work For You?

All, Rank High on Google

your content write, rank on the first page of google

Your Content Write is still hard at work, creating its long awaited ‘Supercharge Your Web Presence’ course.

As we do this, when we pluck out particular nuggets of information that could help you, we simply post them. If you have any questions post us a reply in the comments section. Enjoy.

Today… Hummingbird.

Hummingbird is the search algorithm that Google uses to decide what websites to show when a user puts a query into the search engine… and it has recently changed.

It used to be that when you pop a search query into Google then Hummingbird would look at websites with relevant keyword rich content amongst a few other variables. The sites who did this best were the ones who ranked on the first page.

Whilst, in essence this is still true, Google is endeavouring to stop keyword spammers from ranking above the more well deserving sites.

In Google’s own words:

“Hummingbird is paying more attention to each word in a query, ensuring that the whole query — the whole sentence or conversation or meaning — is taken into account, rather than particular words. The goal is that pages matching the meaning do better, rather than pages matching just a few words.”

So, what does this mean for you?

Look at each page on your site and note what the purpose of that particular page is.
Come up with keywords that clearly identify the purpose of that page.
Try not to have more than one page that is trying to rank high for the same keyword as Google wont generally display multiple pages from the same site on the first page (you’d be competing with yourself).
Then write content that is both keyword rich and enticing.
Try to make the copy as comprehensive as possible so the reader does not have any questions, except maybe “Ok I’m sold. Where is the buy / subscribe button?”

If you need any help or have any questions regarding this, Your Content Write will be happy to assist.

Click on the comments below or visit us on https://yourcontentwrite.com/

Till next time…

by Paul@contentwrite

The Science Behind S.E.O.

All, The Science Behind

Rank High on Google with Your Content Write

So you’d like to rank high on Google?

The good news is that this is completely possible and there are a number of affordable strategies available to you right now.

I could easily fill several books outlining the wonder that is Search Engine Optimization and I’m resisting the urge to do that. Instead here is a brief overview of how Google works.

Google is not human, but it’s trying to be.

Sounds like a very strange statement but stay with me. In order to understand and cater for the wants and needs of its clients, Google needs to understand them (that’s you). Developments are being made all the time to ensure that when you input a search term that it will give you the result you want within fractions of a second.

When selecting the keywords, you’d like Google to rank you for, try not to be too general.

Try to think like Google:

Suppose I was to type ‘cars’ into the search bar. What do you think would come up?

Actually, I have. So, I’ll just tell you:

Three adverts from local car dealerships.
Three top stories on the new Tesla, Trump’s car tariffs and a report on Americas lightest and heaviest cars.
Because I’m writing this in South Shields, there is a well ranked website for a local car dealership.
Videos on the movie ‘Cars’ and a couple of other viral YouTube videos on cars.
A Wikipedia page on the film ‘Cars’.
Some articles from Major car magazines.
On the right-hand side of the page is an interesting graphic detailing what a car is and its function (If you’ve yet to sit your driving test, might be worth a look).

With an enquiry so general, Google has to cast a wide net hoping that the information you want is somewhere on that page.

Specific keywords help create a niche, yet it is surprising how many people will try to rank high for very generalised terms. This is often not cost effective and therefore not producing a great return on your investment.

S.E.O. or Search Engine Optimisation works to make sure that your website and subsequent posts and blogs used in marketing are recognised by Google (and other search engines) as being relevant to what the user wants when they type in a specific key word or group of keywords.

When you optimise your site, it can be useful to see what your competitors are doing that works and emulate this. Your competitors are not infallible however and may not be taking advantage of the tools available to rank their company high on Google.

Your Content Write are S.E.O. trained and perform a number of functions to ensure your brand is both known and trusted and will rank on Google to a level that meets your business goals.

For Existing sites, we perform a free SEO check and tell you exactly what you need to do to improve the ranking of your site.

If you would like your free S.E.O. health check click ‘contact’ above with your business website address and we will get back to you within 24 hours.

by Paul@contentwrite

The Science Behind Social Media

All, Social Media for Business, The Science Behind

Imagine being able to connect with ONLY the people who are most likely to be interested in what you have to offer, from anywhere on the planet.

Imagine your customers sharing the benefits of your service to other likeminded people.

Imagine your business brand instilling a positive feeling of trust amongst your steadily growing client base.

Imagine a return on investment that far outweighs the time and capital invested.

Luckily you don’t have to imagine… Welcome to Social Media.

Let’s Look at some of the current Stats:

95% of all adults aged 18 – 34 are most likely to follow a brand using social media.
There are one million new active social media users added every day.
According to Hubspot, the best time to post to Facebook is 3pm on a Wednesday.
Link clicks account for 92% of all user interaction with Twitter.
4.4 million videos were uploaded to Facebook in February 2016, resulting in 199 billion views.
Top brands on Instagram are seeing a per follower engagement 58 times more than Facebook and 120 times more than Twitter.

Your brand will naturally lend itself to a particular type of social media or a combination of platforms, dependant upon your business and the interests of the people you want to attract.

Your Content Write develop tailor made Social Media strategies that promote your brand to a wider audience, creating a trusted image and instills in your clients a feeling of enthusiasm and confidence when purchasing your product or service.

Click ‘Contact’ above to find out how Your Content Write can help you.

by Paul@contentwrite

The Science Behind Blog Writing

All, Blog Writing, The Science Behind

Blog Writing has become a critical part of the marketing mix. Regular, quality blog content gives you a direct, trusted relationship with your potential clients and pushes you up the natural Google rankings.

According to HubSpot: Marketers that have quality blog content receive on average 67% more leads than those who do not.

LET’S LOOK AT SOME OF THE ADVANTAGES OF HIGH QUALITY BLOG CONTENT:

Marketers who prioritise blogging are 13 times more likely to receive a positive return on investment (ROI) on their efforts.
In general buyers view 3-5 pieces of blog content before engaging with a sales rep.
In 2017 66% of marketers reported using blogs in their social media content.
76% of users ignore paid results and only focus on organic results. With regular well written blog content, you will rise up the organic Google rankings.
Blogs have been rated as one of the most credible and trusted sources for online information.

HIGH QUALITY BLOG CONTENT CAN WORK FOR YOU.

Let’s suppose you run a restaurant. You have an engaging website with amazing content and pictures of your food.

Clients may chance upon your site and be very impressed with your dishes and the positive customer feedback that your website boasts.

Many potential clients may also think “Of course they have an engaging website and boast about their food. What else would they say? It’s THEIR website. They are not likely to say:

Please come eat here and even though some of the customer testimonials are fictitious, the food is really good…. Honestly!

Now, let’s suppose you have a regular, well written blog post going out, offering tips on cooking, maybe letting people see behind the scenes on what it takes to run a great restaurant, possibly offering amusing anecdotes or simply different recipes for people to try out in the comfort of their own home.

The blogs (which are fully branded with your company logo) are posted on various social media platforms.
People like the blog posts and share them with other interested parties.
Potential clients subscribe to your blog because they want updates when you produce something new.
Conversations are started on those various social media platforms – attracting more customers and instilling a feeling of trust and engagement between them and your brand.

The more your well written blogs are shared, the higher your amazing website moves up the Google rankings.

By the time your website is visible to a higher volume of people you are already a known and trusted entity – more likely to convert potential clients into lifetime customers with minimal or no effort from you.

by Paul@contentwrite

Why Blogging is Good For Your Business

So why introduce blogging into the mix? What purpose does it serve?

Why Optimizing your FAQ Page Could Be One of Your Smartest Moves.

Welcome to your new and improved FAQ page…

How to Write Web Content Like Apple.

How to Write Content that Google and Your Customers will Love (Part 2)

How to write Content that Google and Your Customers Will Simply Love (Part 1).

How to Write Stunning Web Pages.

What is Google Hummingbird and How Can it Work For You?

Your Content Write is still hard at work, creating its long awaited ‘Supercharge Your Web Presence’ course.

As we do this, when we pluck out particular nuggets of information that could help you, we simply post them. If you have any questions post us a reply in the comments section. Enjoy.

Today… Hummingbird.

The Science Behind S.E.O.

So you’d like to rank high on Google?

Google is not human, but it’s trying to be.

Try to think like Google:

The Science Behind Social Media

The Science Behind Blog Writing

LET’S LOOK AT SOME OF THE ADVANTAGES OF HIGH QUALITY BLOG CONTENT:

HIGH QUALITY BLOG CONTENT CAN WORK FOR YOU.

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Company

Services

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